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There are two type of links for websites – internal links and backlinks. Internal links are any links to content within the same domain or website. While internal links are…

High-quality, positive reviews from your customers will improve your business’s visibility and increase the likelihood that a potential customer will visit your location. – Google My Business An online review…

LinkedIn has emerged in recent years as a powerful asset for B2B marketers. In fact, it’s the bread and butter of social networks for anyone attempting to reach a B2B…

A brand isn’t a logo. Nor is it a color palette. Sure, visual identity is important, but that’s only one small component of building a memorable, sustainable brand. Likewise, branding…

Sure, you’d like your keywords to rank on page one in a Google search, but there’s not enough real estate there for everyone. Gone are the days when only a handful…